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Change the color of visited links, improve website usability and generate business opportunities

Blog SEO, usability, web design

What usability and change the color of visited links have in common? Understand how it prevents you from losing business opportunities.

Usability

Why would you change the color of visited links? Well, because it is a good usability practice! It makes easy for the user to identify what he already clicked and what will be the next.

Usability details, such as changing the color of visited links, helps your visitor to find what he wants – and if you have a business website, its purpose is make your products and services to be found.

What are the relation between usability and change the color of visited links?

Imagine that a hurried customer is browsing the products section on your website. When he get to the third page and realize that the visited links are different, he will save time and follow to the next ones without making any memory effort.

If all links are the same color, the visitor will have to think for more time to decide what is next. In this meantime, he may decide to go to your competitor’s website to find what he is looking for. That’s where you lose a business opportunity.

How to change the color of visited links in WordPress

On free WordPress website created with EasyPress, usability is a priority. By default, visited links have color changed automatically. You don’t even need to edit it.
On common WordPress sites, you need to edit the CSS code to change the color of visited links.

With EasyPress, you create free website, get an e-mail account and can use your custom domain name. There are several free WordPress templates ready for editing! Let’s get it started?

Click here to create free WordPress website!

More usability tips for site
  • What should I add in my website footer?
  • Use headers correctly and improve the usability of the site
  • Improve user experience with these web design tips

Image via Freepik

Increase your sales: how to write better product descriptions on website Check out these best optimization practices for mobile recommended by Google

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